Lisa Camerlengo, VP of Marketing with StoneTurn, brings 20 years of marketing strategy, communications and digital media experience to the firm. She serves as the lead strategist and implementer of StoneTurn’s award-winning marketing efforts to support brand-building and business development initiatives.
Since joining StoneTurn, Lisa has led the firm along a journey that included client research, the development of brand messaging, and reimagining StoneTurn’s look and feel, which culminated with the launch of a refreshed brand in 2017. The campaign, along with a commemorative celebration of the firm’s 15th Anniversary, were recognized as “Best B2B Campaign” and “Campaign of the Year” by DMN in 2020. She is also a member of the Executive Team, and serves as a trusted adviser to the firm’s Partners and employees.
Over the course of her career, Lisa has created and implemented “brand journalism” communications strategies to reach targeted audiences. She has also been a passionate leader of digital marketing efforts, including websites and SEO, social media, webcasts, podcasts and e-mail direct marketing. Lisa’s communications expertise spans various industry sectors, including professional services (consulting and real estate), media and entertainment, health and fitness, food, and women’s issues.
Prior to joining StoneTurn, Lisa served as Director of Marketing Communications at a global professional services firm, where she led a team focused on external marketing communications efforts. Previously, she worked in Marketing at The Deal, a financial news organization acquired by The Street and, later, Euromoney’s Institutional Investor. She began her career as a multimedia journalist with The Deal, recording daily DealCast podcasts and writing the Movers & Shakers column.